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Michelle Myers Owner / CEO ServiceTitan Certified Founded 2017 Reviewed July 18, 2026

Resource Center · FAQ

What should I know before choosing a Pink Callers desk?

Answer-first FAQ for owners comparing answering-service pools, AI-only tools, and a dedicated fractional Rockstar who actually learns your shop.

Entities

Which terms show up in these answers?

Jump to glossary definitions before you skim the full FAQ.

Direct answers

What do owners ask first about Pink Callers?

Short definitions first — then the full FAQ below.

What is Pink Callers?

Pink Callers is a ServiceTitan Certified Call Center that assigns one dedicated fractional CSR (a Rockstar) to your home service business, with pAIge AI for overflow so leads never die in voicemail.

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What is a dedicated fractional CSR?

A dedicated fractional CSR is one remote agent assigned to your shop for a set daytime block — not a rotating answering-service pool. They learn your scripts, trucks, and CRM so callers feel like they reached your office.

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How much does a Pink Callers desk cost?

Fractional daytime starts at $29.50/hr ($1,180/wk). Dedicated daytime starts at $49.50/hr ($1,980/wk). pAIge overflow is $1.99/min; after-hours is $299/wk plus booked and dispatched fees.

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Does Pink Callers work with ServiceTitan?

Yes. Pink Callers is a ServiceTitan Certified Call Center and also supports Housecall Pro, so bookings and notes land where your crew already works.

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Is Pink Callers AI or human?

Both, on purpose: a human Rockstar owns your desk; pAIge handles overflow and after-hours speed so judgment calls stay with people and speed stays with AI.

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Full FAQ

What questions do owners ask before buying a desk?

What is Pink Callers?

Pink Callers is a ServiceTitan Certified Call Center for home service companies. You get one dedicated fractional CSR (a Rockstar) who learns your shop, plus pAIge AI for overflow — so marketing leads get booked instead of voicemail. Founded in 2017, the model is built for HVAC and trades that need booking quality, not generic message-taking.

How is Pink Callers different from an answering service?

Answering services rotate a pool of agents through your calls. Pink Callers assigns one dedicated fractional CSR to your business — they learn your team, your scripts, and your service area. It’s relationship-based, not transactional. Compare models at /compare/answering-service-vs-dedicated-csr before you renew a minute plan.

What is the difference between fractional and dedicated CSR hours?

Both models assign one Rockstar to your company — not a rotating answering-service pool. Fractional hours are sized to weekly volume (shared by volume/timezone). Dedicated hours lock a named CSR to your shop for the full daytime block. In both cases callers hear someone who knows your brand, trucks, and CRM. Read the full guide in the Learning Center.

Will my customers hate AI?

pAIge handles overflow and after-hours speed so leads don’t hit voicemail — and a human Rockstar takes over when judgment or empathy matters. Customers hate waiting more than they hate smart routing. AI-only answering is a different product; Pink Callers keeps humans on the desk and uses AI as assist.

Do you work inside ServiceTitan?

Yes. Pink Callers is a ServiceTitan Certified Call Center. We also support Housecall Pro. Booking notes and follow-ups land where your crew already works, so techs are not decoding a second system before they roll.

How much does Pink Callers cost?

Fractional daytime starts at $29.50/hr ($1,180/wk). Dedicated daytime starts at $49.50/hr ($1,980/wk). pAIge overflow is $1.99/min. After-hours is $299/week plus booked (+$25) and dispatched (+$35) fees. Outbound is $99/hr with a 2-hour minimum. Public machine-readable pricing is also at /pricing.json.

How does pricing work?

Daytime is hourly (fractional from $29.50/hr or dedicated from $49.50/hr) with pAIge overflow at $1.99/min. After-hours is a flat $299/week plus booked (+$25) and dispatched (+$35) outcome fees — so night economics stay modelable instead of hiding in mystery minutes. Run /plans to size the desk against your volume.

Are daytime Rockstars US-based?

Yes. Daytime CSRs are US-based. Coverage is built for contractors who want a real person who sounds like part of their office. After-hours and overflow can use pAIge for speed with clear outcome fees when you add that package.

Who is Pink Callers for?

HVAC, plumbing, electrical, roofing, and garage door companies that run ServiceTitan or Housecall Pro and need a dedicated desk — not a generic answering pool — so estimates and emergencies get booked. Best fit is usually multi-truck shops already buying leads or memberships who feel the phones leaking.

How do I get started?

Talk to Michelle Myers (Owner / CEO) on a discovery call. You’ll map fractional vs dedicated hours, optional after-hours and outbound, then go live inside your CRM with your scripts. New daytime desks may qualify for $50 off the first week — bring trucks, weekly volume, and where leads leak today.

Still deciding?

Ready to bring your desk questions to Michelle Myers?

She’ll walk daytime fractional vs dedicated, after-hours outcomes, and outbound blocks against your real volume.