Resource Center · SXO
Finish the visit — don’t bounce.
Resources grouped by why you landed here: calculate, evaluate, learn, or act. Pick a path, complete a task, then take the next step.
Browse the software & integrations library for the platforms and tools a Pink Callers desk runs inside, or see the areas we serve.
calculate
Finish a number today
Task-completion tools — leave with a desk range, leak $, or hire-vs-desk math.
evaluate
Compare before you buy
Intent-2 pages that match “vs” and “best” searches — then a clear next step.
Compare hub
Model matchups + Smith.ai, Ruby, AnswerConnect, and more.
Open → evaluateAnswering service vs dedicated CSR
Side-by-side for home service booking quality.
Open → evaluatePink Callers vs Smith.ai
Dedicated Rockstar desk vs hybrid AI + receptionist pool.
Open → evaluateTrades we serve
HVAC, plumbing, electrical, roofing, garage door hubs.
Open →learn
Get a clean answer
Definitions and FAQs that satisfy the click — no brochure filler.
act
Complete the visit
When the search intent is “hire / book / talk” — make the call or form the finish line.
Partners
Which vendor partners sit alongside a Pink Callers desk?
Ecosystem links for owners who already run marketing, AI education, or ServiceTitan — not a logo farm.
Complete the journey
Ready to map a desk to your shop?
Tell us about your trucks, CRM, and where leads leak. Michelle takes every discovery call.
Social & press
Where should I follow Pink Callers — and hear Michelle?
Pink Callers shows up where home-service owners already learn — LinkedIn, Facebook, Instagram, and X — with Michelle Myers on trade podcasts and leadership stages.
Follow along — we’re a fun bunch
Lead Conversion For Contractors Starts With Your CSR Team With Michelle Myers
Michelle on why more leads don't fix poor conversion, CSR capacity, and dispatcher turnover costs.
Open →The Pink Callers Story (ft. Michelle Myers)
Michelle on Pink Callers' origin, AI in customer service, and knowing when to outsource support.
Open →158 | How to Increase Your Booking Rate: CSR Secrets for HVAC, Plumbing & Home Service Businesses with Michelle Myers of Pink Callers
Justin Deese and Michelle on real booking rates, AI assist, and dedicated desks.
Open →Your Phones Are Costing You Customers
CSR training, speed-to-lead, and stopping marketing waste at the phone.
Open →